Type of bind: Hardcover
Dewey Decimal Number: 658.85
EAN num: 9780070571341
ISBN number: 0070571341
Label: McGraw-Hill Companies
Manufacturer: McGraw-Hill Companies
Quantity: 1
Page Count: 247
Printing Date: January 15, 1995
Publishing house: McGraw-Hill Companies
Sale Popularity Level: 777156
Studio: McGraw-Hill Companies
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Editor's Notes and Comments:
Brief Book Summary:
This motivational book is an unmatched collection of guidance for anyone involved in sales. Each ``as told to'' tale provides a singular lesson or nugget of inspiration on: The Initial Approach; Selling Yourself; Innovatiion; Selling Solutions; Closing the Sale; and Servicing the Customer. Forty of the brightest stars of sales including: Zig Ziglar, Joe Gandolfo, Richard Luisi, Ross Perot, and Mary Kay share their recipe for success.
User popularity level:
Rated by buyers -
This is an outstanding book consisting of 50 fascinating sales stories by 50 of the "World's Greatest Salespeople", with cogent comments from the author on the lessons that can be learned from each story.
These are generally short chapter,perhaps 4-6 pages each, making them ideal for a brief review or for a sales meeting. Topics cover every facet of selling, and drawn from a wide variety of fields--but with universal applicability. Excellent vacation book for a salesman. Not heavy reading, but definitely heavy return on investment. Good gift.
Rated by buyers -
If you're in sales-your gonna love this book. Many of these stories are classic sales stories about achieving sales success. I believe the best way to learn how to do anything is find a role model. Find someone who has done it. That what this book does. It shows you many real life examples of what really works in the sales business. Read, enjoy and apply them into your situation. Highly recommended.
Zev Saftlas, Author of Motivation That Works: How to Get Motivated and Stay Motivated
Rated by buyers -
One of Robert Shook's very first bits of wisdom for salespeople is that enthusiasm is contagious. He proves this in his latest book, which crackles with his own palpable excitement for the topic of sales and the anecdotes that he's compiled to illustrate his points. He peppers his introductions with slang and cliches. Oddly, this is a plus, making the writing honest, human and real. The book is simply and concisely organized. Shook wants to entertain as well as inform his audience. We [...] recommend this book to those who are in sales, those who supervise salespeople, and those who love good business war stories.
Rated by buyers -
This book gets me going when I really couldn't give a rip. It has given me countless little ideas to use in my daily sales life. It sems to work well too. I'm now a top performing sales rep for one of the best sales forces in the world.
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